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Understanding the beginning of advertising on ChatGPT | Brookings

By Alexis Dufresne Published October 27, 2026 at 00:12 UTC

Summary

Maria Antoniak @mariaa.bsky.social amplified

sorelle @friedler.net

It's been a quiet rollout, but ChatGPT has been serving ads since Feb 2026. What's going on behind the scenes? Who's getting those ads and what are they for? And what are the policy implications? www.brookings.edu/ar…
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sorelle @friedler.net: It's been a quiet rollout, but ChatGPT has been serving ads since Feb 2026. What's going on behind the scenes? Who's getting those ads and … →

Originally reported by brookings.edu

Original headline: Understanding the beginning of advertising on ChatGPT | Brookings