Snap Unveils $2,195 Standalone Specs AR Glasses and Free Specs Intelligence AI Assistant

Evan Spiegel unveiled Snap's standalone AR glasses at a Los Angeles keynote — priced at $2,195 with a 100,000-unit first run and cellular via Verizon in the US, going on sale October 1. Alongside the hardware Snap launched Specs Intelligence, a free standalone AI assistant that works on iPhone, Mac and the glasses themselves, with enterprise integrations from Salesforce, Nvidia and AWS.