WSJ: Snap Bets Company on $2,195 Specs AR Glasses Even as Planned Outside Funding Falls Through
Summary
The Wall Street Journal profiles Snap CEO Evan Spiegel's push to sell $2,195 Specs AR glasses, reporting that Spiegel wore the device for the interview against internal advice and that a planned outside funding round tied to Specs never materialised. The piece frames Specs as an existential bet for Snap against Meta and Apple wearables efforts.
Originally reported by wsj.com
Read the original article →Original headline: WSJ: Snap Bets Company on $2,195 Specs AR Glasses Even as Planned Outside Funding Falls Through