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The Who's Who of AI

What credible people across AI noticed, why it matters, and where the field is converging or disagreeing.

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Posts are grouped by conversation and tone. Select a lens to filter the stream; these are never permanent labels on people.

Policy & governance Building & implementation Opportunity & adoption
2 live reaction maps in this view Jump to the evidence ↓
Multiple readings We Tracked a Shipment of Rare Books. It Ended at an Amazon AI Training Facility Building & implementation · 3 attributable reactions Multiple readings AI Love Song for Mistress Played at Murder Trial Is Most Excruciating Watch in Recent Memory Policy & governance · 2 attributable reactions
Showing signals surfaced by 404 Media ×
Debated

The questions experts are actively pulling apart

One card per development. Sources are clustered; reaction bundles describe these posts, never the people behind them.

Developing AI field signal Development 1d ago
⚡ 2 h early
Amazon acquires rare books AI training

We Tracked a Shipment of Rare Books. It Ended at an Amazon AI Training Facility

14 experts across 5 network communities independently surfaced this.

14 experts 5 communities 1 sources clustered
404 Media Joseph Cox Luke Stark Jason Koebler Andrew Selbst James Grimmelmann Emanuel Maiberg Damon Beres +6
How the network is reacting Experts are approaching this through 2 distinct lenses.
Multiple readings

Building & implementation

2 experts

How teams are shipping and applying it.

“We placed a tracking device in a shipment of rare books to see which AI company was buying it, and found an Amazon facility where Amazon scans and destroys books. www.404media.co/we-tracked-a...”

Policy & governance

1 expert

Rules, institutions and accountability.

“"We’re not revealing the titles of the books included in the shipment we tracked, but they are rare, meaning there are not many copies of them in circulation." I'm highly curious what the books are. I think it matters a lot, both legally and morally. www.40…”

4 experts discussed this · 10 posts
Emanuel Maiberg: We put a tracking device in a shipment of rare books acquired by an anonymous buyer. It ended up at an Amazon facility where the company scans books for training data and destroys them in the proce…
Luke Stark: We put a tracking device in a shipment of rare books acquired by an anonymous buyer. It ended up at an Amazon facility where the company scans books for training data and destroys them in the proce…
Nafnlaus 🇮🇸 🇺🇦: Yeah, the industry itself destroys *immense* volumes of books that don't sell.
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Primary source 404media.co ↗
Established Models & releases Development 9d ago
⚡ 5 h early
OpenAI Project Lily chat review program

Inside ‘Project Lily’: The Humans Reading Your ChatGPT Chats

17 experts across 5 network communities independently surfaced this.

17 experts 5 communities 1 sources clustered
Olivia Guest 404 Media Chris Brockett Anil Dash Joseph Cox Damien Williams Sarah T Roberts, PhD Luke Stark +9

“Make real how much labour is stolen and hidden with it too.”

“Humans are reading ChatGPT users’ prompts to improve OpenAI’s models, and those chats can include sensitive, personal information, according to leaked internal documents and real prompts seen by 404 Media. www.404media.co/inside-proje...”

2 experts discussed this · 4 posts
Sam Cole: this is so fucking crazy. huge huge huge scoop www.404media.co/inside-proje...
404 Media: this is so fucking crazy. huge huge huge scoop www.404media.co/inside-proje...
Eileen Clancy 🧿: @mbarany.com I am absolutely certain this doesn't happen for maths prompts. Right? Yeah? 🙃
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Primary source 404media.co ↗
Established Agents & robotics Analysis 9d ago
⚡ 5 h early
AI agents ruining internet essay

There’s a 100% Chance AI Agents Are Already Ruining the Internet

7 experts across 3 network communities independently surfaced this.

7 experts 3 communities 1 sources clustered
Will Oremus 404 Media Joseph Cox Jason Koebler Sam Cole Eileen Clancy 🧿 Jason Moore

““AI agents” now have enough power and permission to be extremely annoying online. www.404media.co/theres-a-100...”

“Stop getting your AI agent to email us. It's not impressive, it's lame as fuck, and you look like an idiot doing it. Our inboxes are full of this crap. www.404media.co/theres-a-100...”

2 experts discussed this · 8 posts
Jason Koebler: AI doom or not, something has shifted with AI recently. The guardrails that kept AI sitting in a chatbox are gone, the models are better, there's more compute. AI agents are everywhere. They are an…
Will Oremus: AI doom or not, something has shifted with AI recently. The guardrails that kept AI sitting in a chatbox are gone, the models are better, there's more compute. AI agents are everywhere. They are an…
Jason Koebler: Here is how Mark Zuckerberg talks about AI agents vs what they are actually doing: It doesn't take that many people's annoying little "assistants" to pollute the internet, harass people, suck up di…
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Primary source 404media.co ↗
Established AI field signal Signal 4d ago
⚡ 5 h early

AI Love Song for Mistress Played at Murder Trial Is Most Excruciating Watch in Recent Memory

3 experts are actively discussing the implications.

2 experts 1 community 1 sources clustered
404 Media Jason Koebler
3 experts discussed this · 7 posts
Jason Koebler: it’s forbidden content but i have watched this video of the AI songs a man made for his mistress after murdering his wife being played in court maybe 20 times today. It is one of the most compellin…
Jason Koebler: this is an excerpt of a 10 minute video in which multiple songs were played
Ian Coldwater 🧊🚫: The faces here are incredible
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Primary source 404media.co ↗
Developing Culture, work & education Development 2d ago
⚡ 3 h early
OpenAI AI trainers fired using AI

People Training OpenAI’s AI Fired for Using AI to Train the AI

8 experts across 2 network communities independently surfaced this.

8 experts 2 communities 1 sources clustered
Alex Hanna 404 Media Joanna Bryson Carissa Véliz Joseph Cox Jason Koebler Karen Gregory Nathalie Maréchal, PhD

“OpenAI has thousands and thousands of contractors helping improve the company's AI models. Multiple contractors have been fired for using AI to train the AI. www.404media.co/people-train...”

“At least we get plenty of irony these days. #AIEthics Very revealing quote: “I felt no joy in the work or that I was contributing to society in any way.” www.404media.co/people-train...”

2 experts discussed this · 2 posts
Joseph Cox: New: OpenAI has thousands of contractors improving its AI, including reading ChatGPT users' prompts We've found many of those contractors have been fired for themselves using AI to train the AI. Pe…
Alex Hanna: New: OpenAI has thousands of contractors improving its AI, including reading ChatGPT users' prompts We've found many of those contractors have been fired for themselves using AI to train the AI. Pe…
Ian Coldwater 🧊🚫: Yum!
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Primary source 404media.co ↗
Established Culture, work & education Development 15d ago
⚡ 1 h early
Man suicide after ChatGPT conversations

'Tell Everyone:' A Man Died by Suicide After Talking to ChatGPT. His Former Partner Wants to Warn the World About AI

6 experts across 3 network communities independently surfaced this.

6 experts 3 communities 1 sources clustered
Alex Hanna 404 Media Joseph Cox Sarah T Roberts, PhD Sam Cole Veni Kunche

“After allegedly becoming emotionally reliant on ChatGPT, Austin died at 40 years old, leaving behind family and friends who loved him. Megan wants everyone to know what happened.”

“Please read this piece about a man who died by suicide after months of talking to ChatGPT. Now his former partner is speaking about how ChatGPT pulled him away from his family/friends. Before he died, he wrote letters instructing them to look at his ChatGPT…”

2 experts discussed this · 6 posts
Sam Cole: There are so many stories lately about people who died by suicide after falling into emotionally manipulative patterns with chatbots. We rarely get to hear how the people who loved them are coping …
Sam Cole: Austin was smart, silly, & deeply attentive, people close to him told me. Casual ChatGPT use became a spiral of trauma, emotional dependency, and misplaced trust. He thought no one else could under…
Sam Cole: "He left me a letter saying that I was the love of his life, and he should have just moved in with me and would have been happier," Megan told me. "And [ChatGPT] just told him not to.”
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Primary source 404media.co ↗
Established AI field signal Analysis 15d ago
⚡ 4 h early
AI existential risk YouTube video

So... Is AI Going to Kill Us All???

2 experts are actively discussing the implications.

3 experts 1 community 1 sources clustered
404 Media Jason Koebler Emanuel Maiberg

“Is AI going to kill us all in 10 years? Discussions of AI doom or existential risk are complicated because they often serve as marketing or excuses for regulatory capture for the biggest AI companies. @emanuelmaiberg.bsky.social breaks it down. Watch more: …”

“emanuel and i attempted to talk about how we talk about and report on AI. we included this in our subscriber NL this week it's an informal convo we had bc we've been slacking about how and if to cover the Anthropic stuff, as well as changing capabilities of…”

2 experts discussed this · 8 posts
Jason Koebler: emanuel and i attempted to talk about how we talk about and report on AI. we included this in our subscriber NL this week it's an informal convo we had bc we've been slacking about how and if to co…
Emanuel Maiberg: emanuel and i attempted to talk about how we talk about and report on AI. we included this in our subscriber NL this week it's an informal convo we had bc we've been slacking about how and if to co…
Jason Koebler: not because i think AI necessarily is scary or sentient or bc i believe everything in here, but ai companies now have the social media content moderation problem of the last decade: a billion peopl…
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Primary source youtube.com ↗