Meta's Muse Starts Calling US Businesses for Paid Subscribers
TL;DR
- Meta's Muse AI agent rolled out outbound calling to US businesses on November 12, limited to paying subscribers.
- Muse subscriptions start at $20 a month for 500 million weekly tokens, with a $100 tier offering 3 billion tokens.
- Muse has over 10 million users; Google's Gemini and startup Instinct offer similar AI calling features.
Meta is charging money to make the DMV call you don't want to.
The company's Muse assistant can now place outbound phone calls to US businesses on a user's behalf, but only for people on its paid tiers, TechCrunch reported. Subscription plans start at $20 a month for 500 million Muse tokens per week and run up to $100 a month for 3 billion tokens.
Alexandr Wang, Meta's chief AI officer and head of Superintelligence Labs, announced the rollout on November 12. "muse can make phone calls for you! ☎️📞📲 let muse take care of all those calls you don't want to make. insurance? cable? DMV? dinner res? not your problem anymore," he wrote.
The catch is the other end of the line. TechCrunch notes that "Many businesses and receptionists hang up on calls from AI agents as soon as they identify that it's not a human on the phone." Google's Gemini and the startup Instinct offer similar calling. Meta began testing the Muse feature in September.
Muse now has more than 10 million users. The product has been pushed onto consumer surfaces quickly; we logged its arrival on Apple Watch and Wear OS two days earlier.
Originally reported by techcrunch.com
Read the original article →Original headline: Meta Rolls Out Muse Outbound Calling to Paid US Subscribers to Phone Businesses on Users' Behalf