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Wired: Meta's Adults-Only Muse Assistant Hides Behind a Plush, Kids-Toy Mascot Called Jolly

Summary

Wired argues Meta's 18+ Muse AI agent is dressed in a Labubu-like plush mascot called Jolly with soft pink cheeks and rounded shapes that youth-safety group Fairplay says is 'designed in ways that strongly attract young children.' Meta says the product uses age verification and blocks suspected under-18 users; Fairplay's executive director likens the character to a Teletubby. The story lands weeks after Meta's $16.7B teen-addiction settlement and reopens the child-safety line of criticism against a marquee AI launch.

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