Generative AI as a tool for market research | MIT Sloan
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“MIT Sloan associate professor @johnjhorton makes the case that large language models can effectively deliver informal market insights that can later be refined through further investigation and more formal research practices. https://t.co/IVLv1CKPze” evidence ↗
“MIT Sloan associate professor @johnjhorton makes the case that large language models can effectively deliver informal market insights that can later be refined through further investigation and more formal research practices. https://t.co/IVLv1CKPze”